Bret Leece is the Global Chief Data & Innovation Officer for Havas Group Media. He is tasked with building and expanding the Group’s data and consulting products and services. Bret leads the Group’s technological investments strategy and positions, including audience planning and reporting tools, and he works closely with the information technology team to identify the best tech solutions to meet the Group’s priorities.
Bret’s expansive career includes leading data and technology initiatives for global agencies such as Dentsu Aegis Network and Initiative, where he served as a global leader in Analytics, Product and Research roles. He also recently led the TV and cross-platform measurement at ComScore.
His international assignments with Marketshare and AEG have found him living and working in London twice. First with AEG, building the CRM and Ticketing platforms for The O2. With Marketshare, Bret served as the Managing Director International, where his responsibilities included sales and delivery of bespoke and SaaS analytics services.
Bret received his MBA from the University of Southern California’s Marshall School of Business and his Bachelor of Arts in Economics from Pepperdine University.
Bret loves to experience different cultures around the world and has a love for his two kids, surfing, skateboarding, live music and spicy foods.